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Deans Discussion Group Meeting 7-2001

Meeting 7/2001 of the Deans Discussion Group was held at 5.30 pm on Tuesday, 6 November 2001 in the Monash City Office, Level 11, 30 Collins Street, Melbourne.

NOTES

1. There were present:

Professor D A Robinson, Vice-Chancellor and President, Presiding

Professor P LeP Darvall, Deputy Vice-Chancellor and Vice President, (Research and Development)

Professor A W Lindsay, Deputy Vice-Chancellor and Vice-President (Academic and Planning)

Ms A Crook AO, Deputy Vice-Chancellor and Vice-President (Resources)

Professor B Mackenzie, Pro Vice-Chancellor, Gippsland Campus

Professor J K Redmond, Dean, Faculty of Art and Design

Professor H Le Grand, Dean, Faculty of Arts

Professor G Palmer, Dean, Faculty of Business and Economics

Professor S Willis, Dean, Faculty of Education

Professor M Brisk, Dean, Faculty of Engineering

Professor J Rosenberg, Dean, Faculty of Information Technology

Professor S Parker, Dean, Faculty of Law

Professor N Saunders, Dean, Faculty of Medicine, Nursing and Health Sciences

Professor C B Chapman, Dean, Faculty of Pharmacy

Professor R Norris, Dean, Faculty of Science

In attendance were:

Ms Meredith Jackson, Executive Director, Marketing and Public Affairs

Ms Adele Gaylard, Deputy Manager, Staff Development

Professor Graham Webb, Director, Centre for Higher Education Quality

Ms Melany Blackwell, Quality Adviser, Centre for Higher Education Quality

Pre-dinner discussion

2. Notes

Notes of meeting 6/2001 held on 4 September 2001 were received and noted.

3. Matters arising from the Notes of meeting 6/2001

3.1 University Operating Environment

The Vice-Chancellor informed members that a paper detailing Monash’s participation in Cooperative Research Centres (CRCs) would be considered at the next meeting of the Academic Board. Further, it was noted that Activity Based Costing, a component of the strategic cost management process, would assist in identifying the true cost of research activities and that the development of a kit to guide and assist staff when undertaking negotiations on collaborative ventures was being considered.

4. Performance Management Scheme

Ms Adele Gaylard, Deputy Manager, Staff Development advised that following receipt of feedback from a series of meetings with Deans and Faculty Managers, a revised structure and format, including an instruction booklet, had been developed for the Performance Management Scheme.

Members were advised that there had been little change to the content of the documents but that the documents had been redesigned to incorporate the existing three components into one document supported by a separate instruction booklet. Other matters raised included the greater emphasis on qualitative goals, the importance of the role of supervisors in the process and the introduction of a stronger self-assessment component.

During discussion, the following issues were raised:

  • the need for explicit targets - targets were noted as an integral component of future discussions between staff and supervisors;

  • the need to include occupational health and safety issues;

  • the process must be flexible enough to allow inclusion of new/changed objectives that arose after the initial completion of the document;

  • that supervisors need to obtain all pertinent information to the review process. This may include seeking feedback from other colleagues where appropriate;

  • in a number of areas, supervised students publish in their own name but a category to record the contribution of supervisor should be included; and

  • to assist supervisors, a series of checklists and "Frequently Asked Questions" were being developed for publication via the Web.

In concluding the discussion, the Vice-Chancellor requested Ms Gaylard to distribute the existing documentation with a summary of the major points raised during discussion to Deans for further consideration.

5. Service Level Agreements

Ms Alison Crook introduced the topic and noted the contribution Service Level Agreements (SLAs) would make to the strategic objectives of Monash, the strategic cost management initiative and to the quality assurance processes at Monash. Members were advised that Ms Melany Blackwell had been employed by the Centre for Higher Education Quality to manage the planning and implementation phase of the project.

Ms Blackwell introduced the tabled paper Developing Service Level Agreements at Monash noting that the proposed methodology included four phases with the first phase involving three support service areas developing a service statement for a single service. An important component of this first phase would include consultation and feedback from faculty representatives.

Discussion followed on the level of detail to be included in SLAs, the availability of comparisons between the current budget model versus the new financial management process and the need for consistency in SLAs between service providers and customers.

6. Update on Research Developments

Professor Peter Darvall reported on the outcomes of the recent ARC and NHMRC rounds and invited Deans to provide their views on ways Monash could improve its research performance.

Matters discussed included:

  • the importance of providing good nominees for membership of review panels;

  • the importance of submitting only those applications that are considered to be of a sufficiently high quality;

  • the important role performed by the reviewer and the expert services provided by staff in the Research Grants and Ethics Branch; and

  • that activity based costing would assist in identifying the true cost of research activities.

Members were advised that a document on strengthening research at Monash would be considered at Academic Board on 28 November. Further, Professor Darvall informed Deans that a global email detailing the process for the 2002 application round would follow.

7. Certificate of Higher Education

Professor Sue Willis advised members that she would submit a paper outlining options for addressing the concerns of Deans at the next meeting of the Committee of Deans.

Dinner

8. Marketing and Public Affairs: Issues and Strategies

Ms Meredith Jackson, Executive Director, Marketing and Public Affairs briefed members on the major elements of the document titled Marketing Monash Effectively. Matters discussed included:

  • the need to put some order into the Monash brand that had a high level of organisational endorsement which might then lead to the establishment of marketing templates that accommodate the needs of all;

  • the role of visual identity in the activities of Monash and the need to reconstruct internal communication vehicles; and

  • the importance of brand impact advice when planning new initiatives and/or reviewing existing partnerships.

Members were advised that a Brand Leadership Project, chaired by Ms Jackson, had been established to review the brand architecture of Monash and link identity to strategies and objectives.

9. Other Business

10. Next Meeting

The final meeting of the Deans Discussion Group for 2001 will be held at 4 pm on Tuesday, 4 December 2001 in the City Office.

The final meeting of the Committee of Deans for 2001 will be held at 2.15 pm on Tuesday, 20 November 2001 in the Sir George Lush Room.

Distribution

Vice-Chancellor and President

Deputy Vice-Chancellors and Vice-Presidents

Pro Vice-Chancellors

Deans

Executive Director, Marketing and Public Affairs

Director, Centre for Higher Education Quality

Quality Adviser, Centre for Higher Education Quality

Deputy Manager, Staff Development